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Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

1. A community manager of a large community for professionals is developing a content calendar to offer themed content to help members who are in the early stages of their careers. The group has had low engagement for the past year.
Which strategy should the community manager use to plan the most relevant content?

A) Ask community members to share their most memorable community posts.
B) Research popular content themes that may be relevant to the community.
C) Review data for insights into high-performing content in the community.
D) Survey community members for their most frequently asked questions about content themes.

2. Members in a group for software users are submitting posts that recommend competitor products. This goes against a group rule that prohibits mentioning competitors in posts or comments. Post approval for the community is turned on.
Which two actions should the community manager take? (Choose 2)

A) Use the decline with feedback tool to remind people of the group rules they have violated
B) Ask the members who go against group rules to explain themselves in the comments
C) Create and schedule content to reinforce the guiding principles of the community
D) Create a poll in the community to ask whether new guiding principles should be introduced

3. A community manager for an influencer is focused on thought leadership and well-being.
The influencer has the following assets:
A Facebook Page with 500,000 followers
A Facebook group with 30,000 members
An Instagram account with 200,000 followers
The community manager needs to evaluate possible revenue streams.
Which three approaches should the community manager recommend? (Choose 3)

A) Implement a fee for members who post more than once per week
B) Position the influencer as a thought leader and charge speaking fees
C) Set up a Page button to increase online sales on the influencer's website
D) Comment publicly on sponsor accounts to propose a partnership
E) Organize affordable community meetups to attend a live show of the influencer

4. A hiking community plans to bringing together a large number of members to complete a mountain climbing challenge for charity.
This is the largest fundraiser the community will host, and this year is the third year they plan to run it.
Which two things can the community manager do to ensure they succeed in getting the most members to join the challenge? (Choose 2)

A) Start a secret group for people doing the challenge and post everything there.
B) Message new members and invite them to participate in the challenge.
C) Highlight past photos and success stories and tag members who have joined past challenges.
D) Create posts to encourage people to sign up and have moderators answer any questions.

5. A community manager runs a Facebook group for people who have challenged themselves to refrain from drinking alcohol for 30 days.
The group has grown organically over two years after the founder completed a 30-day challenge and invited people to join. The group now has includes over 3,000 members who use it as a resource for tips, guidance and support as they take on the challenge.
The community manager wants to make the group the recognized source for support.
Which step should the community manager take first?

A) Tell members they need to pay to stay in the community
B) Ask the members to provide profitable ideas for the community
C) Review community posts and delete unprofessional content
D) Define the brand guidelines for cohesive content in the community

Solutions: