Prepare with Adobe 9A0-381 exam practice material, pass for sure
Updated: Aug 29, 2026
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Adobe Analytics Business Practitioner 9A0-381 Exam
Adobe Analytics Business Practitioner 9A0-381 Exam is related to Adobe Certified Expert Certification. This 9A0-381 Exam validates the ability to identify tags understand server calls and report suites view ranked versus trended reports breakdown reports and understand segmenting reports, understand the difference between dimensions and metrics. It also deals with the ability to create bookmarks and dashboards extract data add comments to reports add alerts add targets and calendar invites Candidate should also be able to use report. Senior Graphic Designers, Art Directors and Video Editors usually hold or pursue this certification and you can expect the same job roles after completion of this certification.
Reference: https://training.adobe.com/certification/exams/analytics_business_p/_jcr_content/sampleExam
Adobe 9A0-381 Exam Overview:
| Certification Vendor: | Adobe |
|---|---|
| Exam Name: | Adobe Analytics Business Practitioner |
| Exam Number: | 9A0-381 |
| Available Languages: | English |
| Exam Format: | Multiple Choice, Scenario-based, Multiple Response |
| Passing Score: | 550/700 (approx 63%) |
| Exam Duration: | 105-120 |
| Related Certifications: | Adobe Analytics Developer Adobe Analytics Architect |
| Real Exam Qty: | 50-60 |
| Exam Price: | $180-$225 USD |
| Certificate Validity Period: | 2 years |
| Recommended Training: | Adobe Digital Learning Services Adobe Analytics Business Practitioner Course |
| Exam Registration: | Adobe Certification Portal Pearson VUE Registration |
| Sample Questions: | Adobe 9A0-381 Sample Questions |
| Exam Way: | Online proctored or at authorized Pearson VUE / PSI testing centers |
| Pre Condition: | No mandatory prerequisites; recommended 1-2 years hands-on Adobe Analytics experience |
| Official Syllabus URL: | https://certification.adobe.com/certification/analytics-business-practitioner-professional/174 |
9A0-381 Exam topics
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our 9A0-381 exam dumps will include the following topics:
- Conducting a business analysis 33.4%
- Segmenting 20%
- Reporting and Dashboarding 23.3%
- Administering and troubleshooting 23.3%
Adobe 9A0-381 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Reporting and Dashboarding | 35% | - Apply dimensions, metrics, date ranges - Schedule, share and manage projects - Create and configure visualizations - Use Analysis Workspace effectively |
| Topic 2: Business Analysis | 25% | - Understand data collection and processing - Analyze report data and identify anomalies - Interpret business requirements and define KPIs |
| Topic 3: General Tool Knowledge & Troubleshooting | 10% | - Identify and resolve data quality issues - Export data and use Report Builder - Understand dimensions, props, evars, events |
| Topic 4: Segmentation and Calculated Metrics | 20% | - Compare and combine segments - Build and apply basic segments - Create and share calculated metrics |
| Topic 5: Administration & Ecosystem | 10% | - Understand Adobe Experience Cloud integration - Manage users and permissions - Configure report suites |
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