Prepare with Salesforce EEB-101 exam practice material, pass for sure
Updated: May 31, 2026
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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:
1. Northern Trail Outfitters (NTO) is launching a post-purchase campaign that email customers to ask for feedback on their most recent shopping experience.
What should the NTO marketing team include in the email design to encourage a high response rate?
A) A Salesforce Survey block called in by an AMP script function
B) An all-to-action button that links to the feedback form
C) An Interactive Email Form that links to a confirmation page
2. Leading up to various holidays seasons, Northern Trail Outfitters (NTO) plans to included special events and content in its emails. This content will change throughout the year.
What should NTO use to ensure the most up-to-date content is included in each email?
A) Einstein Content Selection
B) Reference Content Block
C) Dynamic Content Block
3. Northern Trail Outfitters wants to ensure that the Email Address field value is not duplicated in a data extension. What should a marketer do to ensure the Email Address field values are unique?
A) Mark the data extension as Sendable.
B) Mark the field as the Primary Key.
C) Use Email Address as Subscriber Key.
4. A marketer wants to use a filter to create a data extension that includes only records from yesterday.
Which step should they take to ensure the data extension includes newly added records?
A) Configure the filter DE to auto-refresh dally in properties.
B) Schedule an automation to refresh the filter activity each day.
C) Check the 'AUTOMATICALLY REFRESH UPON SENDING' checkbox.
5. Northern TV-ail Outfitters (NTO) sent a targeted email to 1,000 customers, but the actual number series was
10% less. In troubleshooting the issue, NTO noticed that 100 email addresses contained a typo of "gmail.com instead of "gmail.com".
Which Marketing Cloud feature prevented emails from being sent to an invalid domain?
A) Bounce Mail Management
B) List Detective
C) Auto-Suppression Lists
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: B | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: B |
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