Prepare with Google adwords-display exam practice material, pass for sure
Updated: Sep 02, 2026
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Google adwords-display Exam Overview:
| Certification Vendor: | |
|---|---|
| Exam Name: | Google Ads Display Assessment |
| Exam Number: | adwords-display |
| Certificate Validity Period: | 12 months |
| Related Certifications: | Google Ads Search Certification Google Ads Apps Certification Google Ads Shopping Certification Google Ads Video Certification |
| Available Languages: | Italian, French, Turkish, Korean, Vietnamese, English, Chinese (Simplified), German, Malay, Arabic, Indonesian, Norwegian, Swedish, Thai, Dutch, Spanish, Hindi, Danish, Polish, Russian, Portuguese, Japanese |
| Real Exam Qty: | 46–50 |
| Exam Price: | Free |
| Passing Score: | 80% |
| Exam Format: | Multiple-choice, Multi-select, Scenario-based, Single-select |
| Exam Duration: | 75 minutes |
| Recommended Training: | Google Ads Display Certification Learning Path |
| Exam Registration: | Google Skillshop |
| Sample Questions: | Google adwords-display Sample Questions |
| Exam Way: | Online, self-paced via Skillshop, no proctoring |
| Pre Condition: | No official prerequisites; basic knowledge of Google Ads recommended |
| Official Syllabus URL: | https://skillshop.exceedlms.com/student/path/18812-google-ads-display-certification |
Google adwords-display Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Measurement and Optimization | 20% | - Key metrics and reporting - Conversion tracking - Optimization techniques - Identifying and resolving issues |
| Introduction to Google Display Network | 15% | - Core concepts and benefits - Campaign objectives and use cases - Reach and scale across platforms |
| Targeting and Audience Solutions | 25% | - Remarketing and similar audiences - Audience targeting methods - Contextual and placement targeting - Demographic and geographic targeting |
| Ad Formats and Creation | 20% | - Ad creative best practices - Uploaded image and HTML5 ads - Compliance and policies - Responsive Display Ads |
| Bidding and Budget Management | 20% | - Automated bidding strategies - Budget allocation and pacing - ROI and performance goals - Manual bidding options |
Google Display Exam Practice Test Sample Questions:
Question 1
Examine the image given below:
What Google Tool is being used in the image above?
A. Google Ad Builder
B. Google Rich Media Ad Builder
C. Google Ads Diagnostic Tool
D. Google Wonder Wheel
Question 2
Examine the image below:
Four areas of the image have been highlighted for your reference. In the image, what highlighted area is represented by the color yellow?
A. Image ad
B. In video overlay
C. Banner ad
D. In stream video
Question 3
Howard is a Google AdWords consultant for the HKQ Company. He is reviewing the videos the
HKQ Company has loaded to YouTube through YouTube Insights with Hal, his contact at the HKQ Company. Howard and Hal want to review the videos performance to create a strategy to refine the videos for better performance. YouTube Insight offers several different reporting features for a YouTube account. Which one of the following is NOT one of the reporting features that YouTube Insight offers for review?
A. Views
B. Community
C. Referrers
D. Discovery
Question 4
Chris has enrolled in the Google Content Network and he's using the cost-per-click bidding
approach. He's also decided to use the conversion tracking code for his website to see how his
conversions are performing. Of the following, where should Chris place the conversion code in his website?
A. The conversion code goes into the ad code, not the website code.
B. Footer
C. Between the <body> tags
D. Header
Question 5
You work as a consultant for uCertify Inc. You are managing Google AdWords campaign for the company. You launch a new display campaign. After two weeks of launching the campaign, you plan to exclude additional sites and change bids. According to AdWords display best practices, what should you do before making significant changes to your display campaign?
A. Wait until your campaign has accrued five or more conversions and 100 or more clicks per site.
B. Wait until your campaign has accrued 100 or more conversions and 1000 or more clicks pe r site.
C. Wait until your campaign has accrued one or more conversions and fifty or more clicks per site.
D. Wait until your campaign has accrued fifty or more conversions and 1000 or more clicks pe r site.
Solutions:
| Question 1 Answer: A | Question 2 Answer: A | Question 3 Answer: C | Question 4 Answer: C | Question 5 Answer: A |
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