Updated: Sep 01, 2026
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| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM SPSS Predictive Analytics Sales Mastery v1 |
| Exam Number: | 00M-229 |
| Available Languages: | English |
| Sample Questions: | IBM M2020-229 Sample Questions |
| Section | Objectives |
|---|---|
| Industry Applications | - Risk management and fraud detection - Customer analytics and segmentation - Marketing optimization and campaign analytics |
| Solution Positioning and Sales Strategy | - Identifying customer use cases for predictive analytics - Value-based selling approach - Positioning IBM SPSS against competing solutions |
| IBM SPSS Use Cases | - Operational decision-making support - Predictive modeling and forecasting scenarios |
| Sales Methodology for IBM SPSS | - Objection handling and value justification - Mapping solutions to business outcomes - Understanding customer pain points |
| IBM SPSS Predictive Analytics Overview | - Introduction to IBM SPSS Predictive Analytics portfolio - Business value of predictive analytics - Core capabilities of SPSS predictive solutions |
Question 1
Which organization is the best prospect for SPSS Statistics?
A. A research group looking to craft multi-channel surveys.
B. A retail chain looking to build predictive models.
C. An insurance company looking for new ways to retain profitable customers.
D. A government institution looking to validate policy assumptions.
Question 2
A customer wants to develop a compelling survey, mine the unstructured responses for meaningful trends and relationships, and then deploy the results. Which SPSS product is NOT required to drive this goal?
A. SPSS Data Collection
B. SPSS Collaboration and Deployment Services
C. SPSS Statistics
D. SPSS Modeler Premium
Question 3
According to an independent study, what percentage of SPSS Modeler customers achieved a positive return on investment?
A. 94%
B. 47%
C. 12%
D. 24%
Question 4
What is the main capability of SPSS Statistics?
A. Analysis
B. Automation
C. Prediction
D. Collaboration
Question 5
What is NOT a key benefit of SPSS Statistics based on product feature/functionality?
A. Multiple deployment capabilities.
B. Accessibility of mathematical principles.
C. A comprehensive set of data mining tools.
D. Flexibility of multiple interfaces to key functions.
Solutions:
| Question 1 Answer: D | Question 2 Answer: C | Question 3 Answer: A | Question 4 Answer: A | Question 5 Answer: C |
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